Tag Archives: Lead

Inbound Lead Generation Checklist

The age of automation and Artificial Intelligence is here, and many industries are starting to grab at the chance to boost their business with this new technological advancement. Different industries and jobs require automation to be something else, something tailor-fit to their needs, including marketing. In particular, Artificial Intelligence is highly sought after in the field of marketing for its …

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Lead Generation Metrics You Should Be Aware Of

Any marketer worth their salt doesn’t just get the word out about their brand or product. They also put a lot of work and effort into tracking and analyzing metrics so they can adapt what works into their strategy, as well as avoid taking up time and resources doing something that doesn’t improve numbers. You might already be analyzing the …

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6 Effective Ways To Boost Lead Generation Through Social Media

Social media strategy is not just about likes and shares or brand awareness. With social media, the strategy involved to leverage it for business purposes have also evolved. A successful social media stratgey helps a prospective client move through the differen stages of the sales funnel with customized content for each stage. This infographic will take you through 6 such …

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