Tag Archives: Lockdown Casestudy

A Lockdown Casestudy: Crafting for Positive Mental Health & Stress Reduction

In the first instance, we gathered data from external studies which highlighted a correlation between crafting for positive mental health and craft reduction in various settings. We then examined our product sales data and discovered an upsurge in sales (an increase of over 100%) of craft-related products during the lockdown. Indicating that people were engaging in craft activities more heavily …

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