The visual shows why paying $5 for a logo isn’t a “saving” and in fact can cost a small biz thousands (the cost of a rebranding can go upwards to $6000). Not everybody is as lucky as Nike, whose logo cost $35.
The infographic explains what logo design options are available for a business (DIY, outsourcing, crowdsourcing, templates or working with a professional logo designer) and gives real examples of costs + the requirements a logo should have to drive sales.
Original Source : http://www.newdesigngroup.ca/blog/unprofessional-logo-design-costs-thousands-infographic/