Moving Beyond Social Media towards News as “Big Data” In the Cloud Era

We see that social media is the biggest source of big data. Even experts believe social media data makes the big data. This is because social data is readily available to the researchers and can easily be used for research and other purposes. This social data has a lot of details, features, geographical aspects and what not. On the other …

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Top 8 Social Media Sites For Florists

Employing social media websites in a fast-paced, highly connected web environment is necessary when running a business and trying to reach out to clientele. Florists especially have to be savvy online when showcasing their inventory of floral arrangements and reaching out to old and new consumers alike. This includes knowing how to navigate platforms like Facebook, Google My Business, Yelp, …

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A Starter’s Guide to Providing an Effective Social Media Customer Support

If you own a business or two, then you’ve probably heard the term “”social media marketing”” from your peers in the industry. Or maybe you’re an advocate of social media marketing yourself – then you know how powerful yet inexpensive it is as a tool to get your brand or product to more audiences who will like it. But there’s …

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Smart Strategies for Successful Social Media Marketing

Effective social media strategies can actually help in increasing the growth of your business. Recently, social media has undergone massive changes and businesses are trying their best to make the most of it. Businesses need to consider a few factors when they are planning a strategy for their social media. Using more visuals with incorporated images, videos and infographics are …

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How Social Media Impacts Our Relationships

When was the last time you put down your phone and talked to your loved ones to hear about how their day was? You probably don’t remember it because you spend most of your day just going through your phone checking social media all the time. We all are guilty of this. The truth is social media is negatively affecting …

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The Power of Social Media

Are you harnessing the vast potential of social media marketing for your brand? Social media networks like Facebook, Twitter, and Instagram are used daily not just by millennials, but by Gen Zs and baby boomers as well. That’s why thousands of brands are competing to get the attention of their target market, coming up with all sorts of tactics and …

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How Social Media Management Software has improved customer care

The need to increase customer satisfaction using social media platforms has led to the emergence of social media management software. It is growing rapidly such that the business market is expected to hit 37 billion by 2019. So far, the leading SMMS software includes Sprinklr, Hootsuite, Spredfast, and Sproutsocial among others. They have benefited organizations in the following ways; They …

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College Sports and Social Media

Social media is a significant part of our lives today. Its role has led to an increase in awareness and management of one’s online reputation. Thought of as public figures and representatives of the school, this can cause their organizations to come under fire if their posts and accounts aren’t up to snuff. This is especially true for college athletes, …

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What wrong are you doing with social media marketing?

Social media marketing is one of the easiest ways to get traffic but it can take a little time. You will not see results in just a week or a month; it takes more than 6 months’ time to actually get a decent amount of audiences clicking on your site. Nonetheless, social media is quite easy to operate and if …

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