By building a specific team to handle the entry and maintenance of customers, your onshore employees can focus on core tasks. Telemarketing has offshore operations that deal with qualified leads and at the same time, close it right there and then.
Now that your telemarketing operations are handed off, you’re speeding up the sales process. It literally takes minutes to be in contact with a lead and get your business brand out there. In the first few seconds, the customer is already aware of your brand.
It also works two ways. The customer can raise his or her questions and inquire about other information regarding the product or service you’re offering. Telemarketing is human and highly personal.
In this infographic by MicroSourcing, telemarketing can work side by side with your other marketing strategies. You don’t have to disrupt your other existing strategies because telemarketing will only serve as an extra boost.
Infographic Source: https://www.microsourcing.com/blog/telemarketing-isnt-dead.asp