8 Best Reasons Why Data Monetization Is the Need of the Hour

July 1, 2020

“We are moving slowly into an era where big data is the starting point, not the end.” – Pearl Zhu.
The big data market will grow by 20% in 2020. And every human is expected to generate around 1.7 megabytes of data every second. And the big data and analytics market would be worth nearly $103 billion by 2023.
That is the power of data! Data is changing the face of the digital world by creating oceans of data from which brands can make better business decisions and attain real business values.
But do you know, apart from deriving valuable insights from your data and you could also unlock a stream of revenues?
There’s something called data monetization, which can help you transform your data into new revenue streams.
So, what is data monetization?
Data monetization is a popular form of monetization, which acts as a catalyst to generate economic benefits for a brand or entity from their available data sources.
And how data monetization can help you?

  • It optimizes the use of your data
  • It extracts better insights
  • It streamlines your planning and decision making and many more

Have a look at this infographics to know why data monetization is the need of the hour.
why data monetization is the need of the hour

A dedicated full-time digital marketer with 12+ years of experience in the industry. Since 2015, he has been successfully running infographicportal.com, a platform that showcases high-quality infographics across various topics. Nagendra's expertise lies in creating and executing effective digital marketing strategies that drive engagement and growth. His passion for visual storytelling and commitment to excellence has made him a respected figure in the digital marketing community.

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