Tag Archives: Florists

In the florist industry, the recommendations of floral professionals vary widely. Still, customers often seek guidance from experts when preparing their gifts for holidays and upcoming events. In general, there are some evident trends among the floral community when it comes to top flowers, color schemes, tools, plants and vegetation, and types of arrangements. In a recent survey, Floranext asked …

Employing social media websites in a fast-paced, highly connected web environment is necessary when running a business and trying to reach out to clientele. Florists especially have to be savvy online when showcasing their inventory of floral arrangements and reaching out to old and new consumers alike. This includes knowing how to navigate platforms like Facebook, Google My Business, Yelp, …