Link building is still one of the most important parts of SEO, it just needs to be more carefully considered than ever before. Google reviews your link profile and makes judgements about what industry you sit within, which pages are most important for you, and how popular and trusted your site is. By making sure you have a strong profile, you can indicate to Google which searches you are most relevant for.
Our infographic is a guide to link building in 2020 for both internal linking and external linking. Learn best practice for both and the most important considerations to bear in mind, such as anchor text and landing pages. We also explore more about the four pillars of link building – quality, quantity, relevance and recency and the role they play in the strength of your link profile, as well as the difference in technique between internal and external link building.
Infographic Source: https://www.freelanceseoessex.co.uk/a-guide-to-link-building-in-2020/