There has been a lot of speculation about what are the best times to post on social media. When are the best times to tweet? Why is the Facebook reach so low? Is anyone actually watching Linkedin news updates?
Several industry players, like Buffer who analysed 4.8 milion tweets and TrackMaven who did a study of 17.5 million social media posts, have tuned in the big data to find out patterns about digital human interactions.
This infographic is based on five individual studies about social media:
- TrackMaven study of 17.5 million social media posts
- Buffer study of 4.8 million tweets
- CoSchedule’s original data
- Dan Zarrella’s Science of Timing Webinar
- Bit.ly’s original data (potentially outdated as it’s from 2012)
It puts together the data for the most important networks: Twitter, Facebook, Instagram, LinkedIn and Pinterest.
The Best Times to Post on Social Media infographic is designed for social media marketers, bloggers, online publishers who want to increase their visibility and traffic. To sum it up, these are the best hours of the day to post, by social network: Facebook (12 PM), Twitter (3 PM or 5 PM), Instagram (7 PM), Linkedin (business hours) and Pinterest (after midnight).
Infographic Source: https://revive.social/infographic-when-to-post-on-social-media/