The Periodic Table of Link-Building

July 3, 2018

Indago Digital’s Periodic Table of Link Acquisition provides an overview of the current link building tactics used in the digital marketing industry.

You may recognise this visual guide – from the traditional periodic table – but this carries a twist in that it is designed to help online marketers and content specialists understand the significance of each element of link-building.

Systematic link-building – the actions of manually submitting links on a mass-scale.

Link-building – exploring options for working with influencers and communities online.

Link-earning – acquiring a high-tier coverage in news publications with a bonus of a back-link.

Understanding the table is easy, each factor is allocated a two-letter, symbol – almost like a periodic-table element. The first character categorises the tactic by type, for e.g., P for ‘Paid’. The second character identifies the tactic employed, for e.g., B for ‘Blogging’.

Find out more about link-building strategies and the many benefits it has for SEO results at the Indago Digital website.Periodic_table_Indago_detailed
Infographic source: https://indagodigital.com.au/blog/link-building-periodic-table/

A dedicated full-time digital marketer with 12+ years of experience in the industry. Since 2015, he has been successfully running infographicportal.com, a platform that showcases high-quality infographics across various topics. Nagendra's expertise lies in creating and executing effective digital marketing strategies that drive engagement and growth. His passion for visual storytelling and commitment to excellence has made him a respected figure in the digital marketing community.

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